Digital marketing

 DIGITAL MAEKETING - 

                                    It is also called online marketing . advertising a business sevices on a digital 

platefrom is called digital marketing.

Like-

1.FACEBOOK

2.TWITTER

3.LINKEDLN

4.PINTEREST

5.INSTAGRAM

6.QUORA etc.

Advantage of digital marketing-

1.we can target our audience fastly.

2.Lower cost 

3.Improve conversion rates

4.we can also start at on free

 

Types of marketing -

1.SEO(search engine optimization)

2.SMO(search media optimization)

3.SEM(search engine marketing)

4.SMM(search media marketing)

5.Content marketing

6.Email marketing

7.Affiliate maeketing. 

                                                           Digital marketing is the promotion of product or brands using electronic devices or the internet.it uses multiple channels and technologies that allow an organization to analyze campaigns,content and strategy to understand what's working and what's typically in real time .

DIGITAL MARKETING

                                                      

  Digital marketing targets a specific segment of the customer base and is interactive .it is on the rise and includes search result ads,emails ads and promoted tweets- anything that incorporates marketing with customer feedback or a two way interaction between the company and customer.

The tools that can be used to increase online visibility of a business or brand 

To get online visibility of business it is essential to opy rights ways such as develop a business  website ,blog post site,business ads,displayer banners,etc.

GET MORE LEADS

                                          This is a tools which builds your emails list . you can manage your e-marketing by yourself without any charges or payment charges . you have a variety of options there with attractive templates and HTML widgets.

BLOGGING

                           blogs can be an essential part of inbound marketing . this is a place to show your expertise in your field and can add value in the eyes of your audience . As new pages are added,you can have a greater opportunity to be placed in a higher rank for other keywords.

SOCIAL ACTIVITY

                                    You should also be active on social media platfroms.the activities on the Facebook pages like answering queries,posting fresh content and interacting with your audience can help to increase the visibility. this is because the profiles made on social media are appearing more frequently in search engine result.

FOCUS ON KEYWORDS

                                            google has now become smart enough to know the needs of the end user. the use of keywords it gets from the users and the way it interprets them is a task to understand . firstly identify the major key phrase or word that are related to your brand. select SEO key terms that you think that your customers are likely to use while searching.

ADDING BACKLINKS

                                        backlinks are the links on a specific site that lead and direct you to another site . they are very significant ,and it is essential to make good quality backlinks . make sure that your back links is not shared on many web pages.this techinque can help to increase the visitors  on your site.